Buzzgain

Blog World Expo recently concluded their Las Vegas Confab with over 2000 participants (includes bloggers, speakers, exhibitors, event staff, etc). There were 256 speakers and panelists. We did some quick analysis of BWE08 using our solution to give you some interesting metrics and some questions to consider.

1. Approximately 43% of BlogWorldExpo attendees are users of Twitter. This includes people that tweeted about it during the days of event. (we took only folks that had more than 3 tweets and included the offical tag (BWE08), and unoffocial tag BlogWord and Blog Expo). About 6% of BWE attendees took photos and either uploaded them to Flickr, Facebook, SmugMug and Zooomr. If other photographers took photos but did not upload it, we could not track them.

2. The top 3 most active sessionsduring BWE were 1. The keynote (with State of Blogosphere by Richard Jalichandra), 2. The TectSet Party and 3. Evening of the last day – after the event & sessions completed. So, its obvious people made a lot of friends, and said their good-byes and were still trying to keep in touch with the folks they met during the conference.

3. The sentiment of the users got better with the days. Clearly 80%+ of the folks loved the show at the end of day 3, compared to 56% on Day 1. The negative sentiment was the most on day 2 – I am still trying to figure out what session it was that contributed to it.

4. AlthoughTechnorati claims over 70% of bloggers are male, on twitter that’s not the case. Based on our numbers, full 43% of twitter users who attended BWE were women, compared to 57% men. We arenot the only ones to question Technorati’s survey information.

5. Finally photos. Collectively over 2848 photos (as of last night) were shared on Flickr, Facebook, Zooomr and SmugMug. (If you did share elsewhere, we can tell you uploaded photos, but cannot tell it was a part of BWE unless its been tagged appropriately). Flickr got the lion’s share of BWE photos followed by Facebook.

Some questions:

1. What happened on Day 2? Why did sentiment get worse?

2. Is there a better participation of women on Twitter? Or are Technorati’s numbers flawed?

3. I was surprised by the number of Twitter users who were are BWE. I thought it would be higher. So, if you did attend, did you not tweet during BWE?

If you attended BWE, please enlighten us.