Tag: Social Media Monitoring
The 5 biggest challenges of social media and enterprise adoption
Yesterday we tracked SAP TechEd08 using BuzzGain and had a very interesting set of discussions on twitter that were spawned. I mentioned clearly that social media is more than Twitter and the main reason I did not discuss the other metrics was due to the length of the post. Still, there are a series of [...]
Posted: July 15th, 2009 under Analysis, Authority, Enterprise, Events, Public Relations, social media, twitter.
Tags: Enterprise software, James Governor, Monkchips, SAP, SAPTechEd, SAPTechEd08, social media, Social Media Monitoring, twitter
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The 3 step guide to explaining Social Media Monitoring to a 7 year old
My daughter came back from school all excited about the next week. “It’s only a couple of days until summer break”. Nice, I thought, now I have to stress about what’ going to keep her busy for the next couple of months. “Dad”, she continued, “can you come next Monday and explain what you do [...]
Posted: July 15th, 2009 under Blogger Relations, social media.
Tags: How to, Media Monitoring, Social Media Monitoring
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State of the Union: social media monitoring market – Vendors & strategies
As a participant in the Social media monitoring or Social Media analysis market I took some time to check out the competitors and get a lay of the land. There are many social media monitoring companies. In fact we track about 42 companies ranging from those that have raised over $40+ Million to a single [...]
Posted: July 15th, 2009 under Marketing.
Tags: Buzzlogic, Collective Intellect, Radian 6, social media analysis, Social Media Monitoring, Visible Technologies
Comments: 1
Interesting reads for Jan 6th: Marketing Challenges in 2009
1. Cece Salomon-Lee talks about feedback from her Linkedin network on the top challenges for Marketing in 2009 –
Tighter budgets, Keeping close to the customer and Getting more from less.
Funny enough I dont see these three going away from the top 5 anytime regardless of the year. So marketers are not looking to [...]
Posted: July 15th, 2009 under Marketing, Public Relations.
Tags: 2009 Marketing Budget, Facebook, Marketing 2009, Media Engagement, Social Media Monitoring
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