Tag: SEM
How much to pay consultants for Social Media expertise?
The 2nd most vexing topic after “How do I measure social media ROI” is “How much do I pay for social media?“.
Friend and social media consultant, Chris has started a new company. His website display’s their pricing. B L Ochman has had a similar practice for years, displaying her pricing upfront. Its a pretty open [...]
Posted: July 15th, 2009 under Enterprise, Marketing, social media.
Tags: B L Ochman, Chris Heuer, ODweyer, PR, pricing, SEM, SEO, social media
Comments: none
Advertising versus Social Media: A tale of 2 Surveys
Microsoft released a survey of small business owners today on Search Engine Marketing (SEM). 3 top takeaways:
1. 59% of responding small businesses with Web sites still don’t buy search advertising. 90% have not tried search marketing at all.
2. Top 3 reasons why they did not invest: a) Feel its very complex b) Dont have the [...]
Posted: July 15th, 2009 under Analysis, Marketing, social media.
Tags: Microsoft, Search Engine Marketing, Search marketing, SEM, social media, Survey
Comments: none