Buzzgain

If you are a Web 2.0 or a social software startup trying to either launch a product or your company, getting relevant Buzz or Press is absolutely important. Long known to be the most cost effective means to generate awareness among potential users, PR gives you the sense of “arrival”. Notice I said cost effective [...]

Doing vanity searches is probably one of the things most bloggers do. There’s a reason for that – the top 3 drivers of traffic to any blog are organic search, links from other websites (and blogs) and direct URL (i.e. No referrer).
What’s different about search relevance in the blogosphere (and the comments-sphere)?
a) If there’s a [...]

We all love the topic of influence and authority. Its the primary reason any top 10 list exists. There are inherently many pitfalls in measuring and ranking any person’s authority online or offline. The questions that come up:
1. What parameters do you take into measuring authority? – for e.g. a few include: #twitter followers, # [...]

Chris had a very interesting post on how does the web define authority.
In that he questions “It would be easy to bog ourselves down in definitions of the word “authority” itself. In this case, let’s agree that the working definition as it pertains to this topic is: a blog or website or even an individual [...]

Lots of discussion on the economic crisis and social media. Here are the ones that generated the most reactions and engagement:
1. Todd asks if Social media will help PR weather the storm?
2. Chris talks about 25 ways social media prepares you for the downturn.
3. We covered where you should be spending marketing dollars during a [...]

If you have a corporate blog and are getting stuck trying to figure out what to write, we have have some suggestions from the experts, and also a set of them on our own:
First the experts:
1. Chris Brogan: 100 Blog topics to write about and 50 blog topic ideas.
2. Lois Kelly. 17 blog worthy topics
3. [...]