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Archive for 'Analysis'

Enterprise use of Social Media is largely non existent – SAP TechEd 08 BuzzGain

Much as the technology industry is claimed to be an early adopter of all things social, Web 2.0 and community, its not making as quick progress as people think it is.
SAP TechEd08 is the annual SAP developer conference, is currently taking place in Berlin. Our good friend Mike Prosceno (who authors a good blog in [...]

The fat head of friendfeed statistics BuzzGain

Our advisor Louis Gray attended the Lifestreaming panel by MIT/Stanford where FriendFeed founder Brett Taylor presented in the session titled “Lifestreaming : The Real time web“.
There’s a very interesting statistic that Brett mentions in his presentation.

FriendFeed has stored over 100 million entries shared by FriendFeed users.

BuzzGain tracks about 82,353 (as of August 2008) users for [...]

Business or Personal: How to manage your corporate Twitter profile

Its a well understood maxim that technology companies are the “early adopters” of most things new in technology. Used to be financial services and telecommunications were the flag bearers, but if you were developing any kind of software the first companies you’d go and knock on the door of were in New York or Silicon [...]

Akismet spam trends can tell you the zeitgeist

“Zeitgeist” refers to the ethos of an identified group of people, that expresses a particular world view which is prevalent at a particular period of socio-cultural progression.
There are multiple tools to find the current hot trends, topics and discussions on the web including Techmeme, Google Trends and Twitter Search.
There’s one that’s closer to home (your [...]

Advertising versus Social Media: A tale of 2 Surveys

Microsoft released a survey of small business owners today on Search Engine Marketing (SEM). 3 top takeaways:
1. 59% of responding small businesses with Web sites still don’t buy search advertising. 90% have not tried search marketing at all.
2. Top 3 reasons why they did not invest: a) Feel its very complex b) Dont have the [...]

The blogging platform of choice for Main Stream Media

Most people compare blog sites and bloggers to main stream media. I am not sure I agree 100%, but lets go with that assumption. The top 20 US newspapers, or main stream media newspapers with the largest circulation currently (and also mostly by website statistics) are listed below and their blogs.
Side note: In the top [...]

5 top categories of ideas / topics to blog about

If you have a corporate blog and are getting stuck trying to figure out what to write, we have have some suggestions from the experts, and also a set of them on our own:
First the experts:
1. Chris Brogan: 100 Blog topics to write about and 50 blog topic ideas.
2. Lois Kelly. 17 blog worthy topics
3. [...]

The best feature on twitter – the direct message

Anyone can send you an email. Which is the main reason for the SPAM. Anyone who can does send you unwanted email. What if you had a system where you had to authorize someone to send you email. If you did not “authorize” them, they could not.
This is different from “whitelists. In a whitelist, if [...]