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Archive for 'Analysis'

The 5 biggest challenges of social media and enterprise adoption

Yesterday we tracked SAP TechEd08 using BuzzGain and had a very interesting set of discussions on twitter that were spawned. I mentioned clearly that social media is more than Twitter and the main reason I did not discuss the other metrics was due to the length of the post. Still, there are a series of [...]

Why bloggers dont register on LinkedIn, Plaxo and Xing

LinkedIn is the #1 business social network by a wide margin.  Of the ~25.3 Million registered accounts that we track, ~20 Million have more than 2 connections. We decided to track more than 2 user connections since most folks just login to check things out when they get the first email invite. Of the 20+ [...]

Social Media Stastics: The million users mark

Jeremiah talked about what’s on the mind of several startup Marketing VP’s and Venture Capitalists yesterday. We get requests daily from many of the same on another question that’s top of mind. The magic Million users number.
So using BuzzGain Analytics dashboard, we the “All Star Cast” of Web 2.0 companies – StumbleUpon, Upcoming, Delicious, Flickr, [...]

Relevance in blog search results

Doing vanity searches is probably one of the things most bloggers do. There’s a reason for that – the top 3 drivers of traffic to any blog are organic search, links from other websites (and blogs) and direct URL (i.e. No referrer).
What’s different about search relevance in the blogosphere (and the comments-sphere)?
a) If there’s a [...]

What we can tell you about BlogWorldExpo without attending it!

Blog World Expo recently concluded their Las Vegas Confab with over 2000 participants (includes bloggers, speakers, exhibitors, event staff, etc). There were 256 speakers and panelists. We did some quick analysis of BWE08 using our solution to give you some interesting metrics and some questions to consider.
1. Approximately 43% of BlogWorldExpo attendees are users of [...]

What Twitter tells us about Social Media experts and consultants

Marshall Kirkpatrickidentified 7 social media consultantsthat deliver tangible value. There are some great folks in the list and for sure, there are several more that do add tangible value to their clients. In fact according to ourTwitter analytics on BuzzGain, there about 1.2 Million user accounts.
This includes accounts that have been registered, and have at [...]

Is Chris Brogan more influential than the potential Prime Minister of India?

We all love the topic of influence and authority. Its the primary reason any top 10 list exists. There are inherently many pitfalls in measuring and ranking any person’s authority online or offline. The questions that come up:
1. What parameters do you take into measuring authority? – for e.g. a few include: #twitter followers, # [...]

Top 5 changes newspapers will adopt in 2009, and how to use it for your benefit

Its no secret that newspapers and print publications are having a rough time adapting to social media and citizen journalism. Its fairly simple to see the equation to get better (but a whole lot difficult to implement) from a business standpoint. Thanks to market forces the revenues are lower and expenses are higher.
How does a [...]

Top 3 tips to be a guest on the Jon Stewart show if you are a book author

Its no secret that The Daily Show with Jon Stewart is an extremely popular show with over 2.1 Million viewers (primetime), over 50,000 Internet only viewers and an extended audience of over 35,000 per episode. The favorable audience demographics (with over 60% younger than 35 years of age, over $67,000 in annual income, pre-disposed Democratic [...]

How many tweets does it take to be a trending topic on Twitter?

Trending topic on Twitter
While not completely convinced of the value of a trending topic on twitter, besides an ego boost, its nevertheless a very question that we get asked by a lot of customers. It is usually asked in one of two ways:
“How many tweets does it take in a given time period to be [...]