5 new exciting capabilities in the Feb 11 launch of BuzzGain
Happy Wednesday. Here are the top 4 new features we have added to BuzzGain in the last 2 weeks. Based on the extensive feedback we got from our early users, we have fixed 2 of the 3 issues that were mentioned.
1. Easier to setup campaigns: Instead of just a simple text box where you entered keywords separated by commas, we made it simple to add one keyword at a time. You can always add more keywords by clicking on the + button. You dont need to put keywords within quotes.
2. Ability to support boolean operators in searches: To further refine you keyword terms you can now add operators such as NOT, AND and OR. So if you want to search for Socialtext but NOT where the word Ross Mayfield appears, you can do that. Same for misspellings of your company’s name or other terms.
3. More intuitive availability of key analytical data: Right on your listen dashboard you can now see the total number of mentions of your campaign keywords. It will give you a quick sense of the number of mentions of your keywords in the last few days / weeks.
4. Ability to export campaign results into your RSS reader: We understand you have your own “processes” and mechanisms for handling incoming conversations. Many folks have setup their alerts via RSS in their Google Reader, Newsgator or other favorite RSS reader. You can now seamlessly get all your BuzzGain related alerts in your RSS reader to forward, email or star within your RSS reader by clicking on the RSS logo on the top right corner (next to the Campaign link).
5. Ability to export analysis data to create custom reports and graphs: After boolean searches this was the 2nd most requested feature. Ability to take results from our system and export it so you can create your own graphs, charts and markup information. To access this, please click on Analyze and then on the Export to Excel logo.
Here’s a quick video (1 minute and 30 seconds) for you to view on the new capabilities. We love your feedback.
Posted: July 15th, 2009 under BuzzGain, Marketing.
Tags: Boolean Operators Support, BuzzGain, Feb 11 Release, New Features, Social Media Analytics